HOW TO COOK AUTHENTIC THAI CURRY IN MINUTES WITH AYAM BRAND

AYAM BRAND INTRODUCES
THREE AUTHENTICE, TIME-SAVING & TASTY THAI CURRY PASTES
FOR YOUR CONVENIENCE

If you a fan of Thai Curry, and we all know that cooking up an authentic Thai Curry, it takes time and patience with the many ingredients involved, with measurement, preparation and serving for yourself or even your small family and friends.

AYAM BRAND THAI GREEN CURRY PASTE

AYAM BRAND™ realises it too and decided to introduce three authentic, time-saving, tasty Thai Curry Paste. Available of course the very iconic Thai Green Curry Paste, the well-loved favourite Thai Red Curry Paste and the mild, kid-friendly Thai Yellow Curry Paste. Each pack come with three 50gm shots of curry paste, each sufficient for a generous Thai-Style meal for two to three people. While the individual packs are light, small and flexible, keeping the pastes fresh, allowing you to determine how rich or mild your culinary creation will be.

AYAM BRAND THAI RED CURRY PASTE

Made specially in Thailand, for that authentic taste, each paste uses local ingredients according to well-accepted traditional recipes. No added preservatives, no artificial colours and it is Halal Certified. The new curry pastes pairs perfectly with AYAM BRAND COCONUT MILK bringing out the great taste, appetising aroma, creaminess and health benefits of coconut milk, in convenient packs.

Hygienically squeezed from selected ripe coconuts, then sealed in convenient tetra packs using Ultra High Temperature (UHT) technology it takes the guess work out of cooking with santan. For terrific Thai curries you can use AYAM BRAND CLASSIC COCONUT MILK or AYAM BRAND COCONUT MILK TRIM  (45% reduced in fat) depending on your preference.

AYAM BRAND THAI YELLOW CURRY PASTE

The introduction of the Ayam Brand Thai Curry Pastes  is timely and welcome as many of us have headed back to work, university and school, having less time to prepare meals for ourselves and our loved ones. Interestingly Malaysia’s female labour force participation has risen from 46.8% in 2010 to 55.4% in 2021[1]. Women still do much of the cooking in Malaysian families so a time-saving, taste-boosting curry paste is a perfect addition to your Superwoman toolbox.

Here are some quick recipes for when you need great tasting Thai curry in a hurry.

AYAM BRAND THAI GREEN CURRY

THAI GREEN CURRY CHICKEN

Serving:           2 – 3 person
Preparation:    20 minutes
Cooking:         10 minutes

INGREDIENTS:

Chicken breast or thigh / Shrimps
AYAM BRAND Thai Green Curry Paste
AYAM BRAND Classic Coconut Milk
Eggplant
Carrots
Kaffir Lime Leaves
Red Chillies
Lemongrass

METHOD:

1. Heat the cooking oil and fry one shot (50gm) of the AYAM BRAND THAI GREEN CURRY paste for 30 seconds until fragrant.
2. Add 200gm of sliced chicken breast / thigh, stir fry until the meat is tender.
3. Pour in 200ml pack of AYAM BRAND CLASSIC COCONUT MILK, bring to the boil, then reduce the heat and simmer for 5 minutes.
4. Add in chopped eggplant, and finely sliced carrots, stir in until the vegetables are done.
5. And for added fragrant and spiciness, garnish the dish with kaffir lime leaves, sliced red chillies and lemongrass.

And you get a Thai-riffic THAI GREEN CURRY dish that is tasty, well-balanced and surprisingly easy to whip up. It can be a crowd pleaser, when paired with chicken or shrimp served with steaming hot rice, especially on rainy evenings. The fresh earthiness of basil, cilantro, kaffir lime and the heat from the green chillies is what makes the curry appetising.

AYAM BRAND THAI RED CURRY

THAI RED BEEF CURRY
Serving:           2 – 3 person
Preparation:    10 minutes

Cooking:          10 minutes

 

INGREDIENTS:
Beef / Lamb / Mutton
AYAM BRAND Thai Red Curry Paste
AYAM BRAND Classic Coconut Milk
Cabbage
Kaffir Lime Leaves
Red Chillies

Lemongrass

 METHOD:

1. Heat the cooking oil and fry one shot (50gm) of the AYAM BRAND THAI RED CURRY PASTE for 30 seconds until fragrant.
2. Add 200gm of diced beef cubes, stir fry until the meat is tender, and well coated with the curry paste. 
3. Pour in 200ml pack of AYAM BRAND CLASSIC COCONUT MILK, bring to the boil, then reduce the heat and simmer for 5 minutes.
4. Add in 50gm of finely sliced cabbage leaves, and finely sliced carrots, stir until done to your liking.
5. And for added fragrant and spiciness, garnish the dish with kaffir lime leaves, sliced red chillies and lemongrass.

RED CURRY PASTE is more towards a robust, pairing well with meat such as beef, lamb and mutton. A dish that is frequently ordered by many of us but it can be easy to make at home. The hearty beef, crunchy cabbage and rich and creamy gravy is perfect with rice, and equally good with pasta too!

AYAM BRAND THAI YELLOW CHICKEN

THAI YELLOW CHICKEN & CARROT CURRY
Serving:           2 – 3 person
Preparation:    10 minutes

Cooking:          10 minutes

 

INGREDIENTS:
Chicken Breast / Thigh
AYAM BRAND Thai Yellow Curry Paste
AYAM BRAND Classic Coconut Milk
Carrots
Green Beans
Cherry Tomatoes

Coriander

 

METHOD:

1. Heat the cooking oil and fry one shot (50gm) of the AYAM BRAND THAI YELLOW CURRY PASTE for 30 seconds until fragrant.
2. Add 200gm of diced chicken breast/thighs, stir fry until the meat is tender. 
3. Pour in 200ml pack of AYAM BRAND CLASSIC COCONUT MILK, bring to the boil, then reduce the heat and simmer for 5 minutes.
4. Add in chopped carrots, green beans, cherry tomatoes stir until cooked.
5. Added fragrance, garnish the dish with chopped coriander before serving. 

A more recommended dish for kids and some adults who are not fans of spicy dishes, you can whip up this mild and delicious Thai Yellow Chicken & Carrot Curry. Delicious and nutritionally balanced.

More than 240 members of the MALAYSIAN HOME TESTERS CLUB tried out AYAM BRAND THAI GREEN CURRY PASTE, AYAM BRAND THAI RED CURRY PASTE and AYAM BRAND THAI YELLOW CURRY PASTE to an amazing approval rating with 99% of testers positive on purchasing the Thai curry paste after testing.

What else can you make with AYAM BRAND THAI CURRY PASTES?
We made air fryer Thai green curry organic pasta spirals that were crunchy, spicy and just so good.

The 3x50g shots are sold on retail price at RM 7.50 per pack.

• AYAM BRAND GREEN CURRY PASTE
• AYAM BRAND THAI RED CURRY PASTE
• AYAM BRAND THAI YELLOW CURRY PASTE

Available at

• Giant
• AEON
• AEON BIG
• Jaya Grocer
• Village Grocer
• HERO Market and many more.

If you wish to share your creations with AYAM BRAND tag the brand on any social media, and use their hashtag #AyamBrandCurryPaste or #AyamBrandPesKari to be featured.

Find all these recipes and more at www.ayambrand.com.my.

ABOUT AYAM BRAND
Ayam Brand, a household name in Malaysia and Asia for 129 years, is famed for its wide range of quality and healthy canned food that are preservative free and contain no added MSG. Ayam Brand products are manufactured in state-of-the-art facilities that meet the highest international standards with worldwide-recognized certifications (HACCP, ISO 9001) and are certified ‘Halal’. Since 2013, Ayam Brand has been ranked in the Top 10 of Malaysia’s most chosen FMCG brands, according to the Kantar Worldpanel’s Brand Footprint Study.

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[1] Principal Statistics of Labour Force, Malaysia, First Quarter (Q1) 2021 https://www.dosm.gov.my/v1/index.php?r=column/cthemeByCat&cat=149&bul_id=bDg0aDBmUktWaisxYjV1bHVkb0NYUT09&menu_id=Tm8zcnRjdVRNWWlpWjRlbmtlaDk1UT09#