NEW ENGAGING ACTIVITIES AT KIDZANIA KUALA LUMPUR

KIDZANIA KUALA LUMPUR

KIDZANIA KUALA LUMPUR welcoming new and renewed purpose partners to the ever-growing city, with the official presentation of Key to the City 

(from left) Philip Whittaker, CEO of Sim Leisure Group, Ms Crystal Sio, Category Manager Creativity, Faber-Castell Malaysia; Mr Jeremy Ong, Executive Director of Hotel Sentral Group; Mr. Melvin Lo, Marketing Manager of Imaging Communication Business Division, Canon Marketing Malaysia; Ms Sandy Tan, Chief Executive Officer of Optimax Eye Specialist and Ms Shavin Kaur, Assistant Brand Manager (Kodomo), Marketing Department of Oral Care Division, Southern Lion Sdn. Bhd. 


KUALA LUMPUR, 2 December 2022
KIDZANIA KUALA LUMPUR has added new activities, introducing two new purpose partners this December, expected to be the talk of the town, making KidZania Malaysia's foremost edutainment facility dedicated to children!

KidZania Kuala Lumpur warmly welcomes and hands over the Keys to the City, a symbolic honour tradition that is practiced upon esteemed purpose partners.

KODOMO
KODOMO ESTABLISHMENT

KODOMO - Trusted oral care brand trusted by generations of mothers for their children
Will feature Dental Check activities, participants can become a dentist for the day. Learning how to care for their teeth and the importance of brushing and flossing daily. Knowledge of types of food that cause cavities or cause harm to their teeth if left unbrushed after eating.

KODOMO, EYE SPECIALIST
OPTIMAX, EYE SPECIALIST

OPTIMAX - Malaysia's most recognized eye specialist centre
Kids will be able to learn about the importance of sight and how to care for their eyes. In this time and technology era, where a majority of kids are glued to the screens, this is crucial. A choice of the role of an optometrist, diagnosing, examining, and treating a customer's eyes or being in the shoes of a customer, undergoing an eye check by the optometrist.

The kids gain the opportunity of stepping into the shoes of an Optometrist or Dentist, learning invaluable life lessons through hands-on learning. Learning the importance and benefits of dental hygiene and maintaining good eye health, important aspects of overall healthy habits that can often be overlooked,

PHILIP WHITTAKER
Philip Whittaker, CEO of Sim Leisure Group delivers his words of welcome

“Here at KidZania, we are constantly coming up with fresh ideas and engaging activities together with our new and existing purpose partners. I’m certain that these new role-play activities will be a hit among the children as they now have something new and exciting to explore and learn. What better way to get our kids learning than through play!

It is a proven concept where kids do pick up new skills and instill new habits through hands-on experiences and engaging learning modules such as the one KidZania offers. There are plans in place for more stimulating activities to come in the future, so do keep an eye out for it,” said Philip Whittaker, CEO of Sim Leisure Group.

Meanwhile, existing partners; Faber-Castell, Canon, and Hotel Sentral renewed their partnership with KidZania Kuala Lumpur by receiving their Keys to the City. With a promise to inspire with new lineup activities providing better insight into their profession, the brand, and what they do.

HOTEL SENTRAL
HOTEL SENTRAL

With HOTEL SENTRAL, set up two activities – Hotel Room Service and Concierge. Kids love the idea of a hotel stay, it will be extremely fun activities will be extremely fun for them as they experience check-in guests in the lobby or learn what makes a hotel room so comfortable at the Room Service section.
HOTEL SENTRAL ROOM SERVICE
HOTEL SENTRAL ROOM SERVICE

FABER CASTELL
FABER CASTELL

FABER-CASTELL
, lined up for crafty minds activities, that focus on cultivating creativity and learning. Blow Painting Art, Glow in Dark Art and DIY Stickers are some activities kids can try their different creative techniques and bring home with them their arts and crafts. Through the combination of science and art, these activities will spark curiosity and encourage kids to think creatively.
FABER CASTELL BLOW PAINTING ART
FABER CASTELL BLOW PAINTING ART

CANON
CANON IMAGING STUDIO

Meanwhile, CANON engages its little participants in activities such as Bird Photography with its Canon PowerShot ZOOM and also learns about Vlogging with its Canon PowerShot PICK. These activities are in line with KidZania’s aim of keeping up with the changing times, especially in this digital world where vlogging is now also considered a profession.

CANON POWERSHOT ZOOM, BIRD PHOTOGRAPHY

More information about the activities can be found at KidZania Kuala Lumpur .

ABOUT KIDZANIA KUALA LUMPUR
KidZania Kuala Lumpur is an award-winning indoor family edutainment centre that offers interactive learning and role-plays experiences for kids. The first of its kind in providing edutainment fun, KidZania empowers and inspires kids to pursue their life’s dreams by providing them an avenue to explore what it’s like to live and work in a real functioning city. KidZania’s kid-sized city experience is targeted at kids aged between 4 to 14 years which allows them to choose from over 80 job-related role-plays spread across 60 various city establishments.

As in the real world, children perform "jobs" and are either paid for their work or paid to shop or to be entertained. KidZania is built as a replica of a real functioning child-sized city, complete with buildings, paved streets, vehicles, a functioning economy, and recognizable destinations in the form of "establishments" sponsored and branded by leading multi-national and local brands.

ABOUT SIM LEISURE GROUP
Sim Leisure Group is a well-established developer and operator of theme parks listed on the Singapore Exchange since March 2019. The Group’s founder, Dato’ Sim Choo Kheng, has more than 30 years of experience in the theme park industry, having designed, built, and managed theme parks in Europe, the Middle East, and the ASEAN region.

A sister company of the Group, Sim Leisure Gulf currently based in Dubai, provides theming design and construction services to major international clients including The Lost Paradise of Dilmun in Bahrain, Bollywood Theme Park in Dubai, Yas Waterworld in Abu Dhabi, Ski Egypt in Cairo, Ski Dubai, the Motiongate Theme Park in Dubai, Aquapolis in Bulgaria, Ulyanovsk Park in Russia, and the Egypt and Jurassic Park zones of Universal Studios Singapore.

The Group is the owner of ESCAPE brand of theme parks, showcasing ESCAPE outdoor theme park in Penang, Malaysia since 2012 and the ESCAPE Challenge indoor park at Paradigm Mall, Petaling Jaya which launched in 2020. ESCAPE’s business model disrupts longstanding convention of movie-based themes and mechanical roller-coaster rides in the theme park industry.

The Group has also signed agreement to expand the ESCAPE brand internationally in Sri Lanka and mous in China, currently these projects are delayed due to the COVID-19 pandemic. The Group also recently acquired KidZania Kuala Lumpur and plans to acquire KidZania Singapore too.

Sim Leisure Group constantly strives for excellence and does not settle for anything less. This mantra stems from the founder’s obsession with upholding the highest quality & standards, consistently pushing boundaries and adopting an international global mindset. At Sim Leisure Group, it’s never business as usual.
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